In October 2016, Karl Severin Traugott founded the company Genusskoarl with a clear vision: to develop high-quality seasonings that not only delight the palate but also respect the environment. From the very beginning, honesty was close to Severin’s heart, and this was reflected in every step of his journey. The development of his WienerWürze required a year of hard work and close collaboration with Professor Henry Jäger from the University of Natural Resources and Life Sciences, Vienna, Institute of Food Technology. Throughout this process, his company’s goals were always clearly defined: 100% certified organic farming, regional sourcing, and sustainability. All raw materials are sourced directly from Austrian organic farmers to minimize environmental impact.
The products are free of additives and processing aids, as Severin and his team believe in the power of natural flavors.
However, as part of the annual Summer Gourmet Tour held on the first Sunday in August, everyone has the opportunity to visit our production facilities. In addition, we are happy to offer separate guided tours for groups.
Product Range & Farm Store
- Viennese Seasoning
- Tyrolean Seasoning
- Spicy Seasoning
- Salad Seasoning
- Fish Sauce
- Soy Sauce
- Chickpea Miso
- Mugi Miso
- Shiro Miso
Hours:
- Mon–Thu: 9 a.m.–4 p.m.
- Fri 9 a.m.–12 p.m.
- Closed Sat, Sun, and holidays
Payment Options:
- Cash
- ATM
- Credit card
We’re happy to put together gift baskets featuring our various products upon request.
Other Retail Locations
Karl Severin Traugott’s products are also available at the Regionenshop in Hollabrunn, at MoSo Markt locations, at Eurospar stores in Retz and Eggenburg, as well as in many other organic and natural food stores throughout Austria and Germany.
They can also be purchased through his online store.